Benefits of a JMEC Business Plan

Since the inception of the Japan Market Expansion Competition (JMEC) in 1993, more than 200 companies and organizations have been project clients. The benefits they have received as a JMEC project client are numerous, and include:

  • A comprehensive business plan addressing specific objectives in the Japanese market. JMEC business plans have covered a wide array of issues including strategy, marketing, sales, finance, human resources and legal. The plan is ready to implement from the time the client receives it in May.

  • A JMEC team of 5 or 6 mid-career, pre-trained professionals who create a professional quality business plan for clients in a 5-month period from January to May. The cultural and professional diversity of these individuals is a real asset to project clients as each participant draws upon his or her own experience and expertise to add unique insight to the business plan.

  • A fresh perspective to the client's business challenges. Often employees are constrained by in-house limitations or politics, but the JMEC team has the liberty of approaching the plan with a new outlook and can, therefor, think outside the box when creating solutions to project clients' needs.

  • Input from senior members of the business community who act as mentors and consultants to oversee the JMEC teams as they research and write business plans for their clients. These experts add invaluable input and guidance, to further strengthen the quality of the plans.

  • A low cost. The cost of a JMEC business plan is a fraction of that charged by outside consultants, whose fees are upwards of $200US per hour for such services.


If you are interested in becoming a JMEC project client, we would be happy to meet with you to discuss your business objectives and how JMEC can specifically help you achieve them. Please contact us at to set up a meeting, or if you have already decided to become a project client, you can apply here.